2019 LA GAMES CONFERENCE AGENDA

*Speakers and times are subject to change

LAGC Agenda
XR at LAGC

View from the Top: The State of the Game Industry

Industry leaders discuss the current state of the game industry as the business continues its transition towards a digital future. What does it take to make a successful game these days across platforms? What emerging gaming platforms will be the most important in the years to come? How do you make money in this more and more complicated gaming universe with new digital platforms competing for the time and pocketbooks of consumers?

11:05 am - 11:30 am

Networking Break

The Next Wave in Experiential: Immersive Experiences for Games & Entertainment

This panel of leaders will discuss the hardware and software, including sensory interfaces, applications, and infrastructures, that are enabling immersive content creation for XR. How are these tools being used to generate new forms of experiential entertainment by bringing digital objects into the physical world and bringing physical world objects into the digital world? The panel will focus on what is available in the market today. What are the available apps, content, devices, and headsets?  What is the current state of consumer adoption?

Games and Blockchain

This panel will discuss the latest developments at the intersection of blockchain and games and entertainment. What are the blockchain innovations most likely to disrupt the gaming and entertainment industries?

It’s in the Game: Challenges and Opportunities Ahead for VR/AR Gaming Studios

This panel of leading game and entertainment executives and investors will discuss the future of AR/VR/MR for the game and entertainment industries. What investments are being made by VCs? What are brands, movie studios and media companies doing in AR/VR/MR? What’s happening with mixed reality location based experiences? What does the future hold?

Innovation in Mobile: What Developments Will Fuel Future Growth?

The mobile games market continues to grow at a record-breaking pace with revenue now equal to all global movie box office sales and accounting for half of the entire global digital games market. However, the market to attract and retain users is highly competitive. This panel will discuss what is required today to make a successful game for iOS, Android and emerging mobile platforms. How important is creativity and innovation? What developments are expected to fuel future growth in the market?

What’s Next for Mixed Reality Location-Based Entertainment (LBE)?

This panel will discuss the latest developments in location based entertainment.

Virtual Hollywood: What Are the Major Studios Doing to Embrace XR?

Franchises that have surged beyond the theater to generate billions of dollars in revenue from video games to action figures. Now, with the help of AR and VR, studios have reversed this dynamic by bringing the consumer into the worlds of keystone franchises. From in-store activations to social-driven campaigns, the limits of immersive technologies are still being defined. What roles will AR and VR will play in brand engagement and storytelling moving forward?

12:45 pm - 1:45 pm

Vip/Speakers Luncheon

View From The Top: Games & Entertainment Industry Deal-makers Roundtable

This panel of leading game and entertainment executives will discuss the future of the game business as it continues to grow and reach new heights. What kind of deals are being done today?  How is the business changing as more entertainment brands and talent are getting involved in the business? What does media consolidation mean for the business? What does the future hold?

3:00 pm - 3:30 pm

Networking Break

Esports: The Opportunity for Brands, Agencies and Marketers

The panel will discuss the best of brand activations of esports teams, leagues, competitive gamers and streamers and the rapidly growing and evolving market for eSports.

The Games Business in China and APAC’s Emerging Markets

This panel will discuss China’s global dominance in gaming and the opportunity in APAC’s emerging markets.

Cinematic XR: New Avenues for Storytelling

Moviegoers can now view high quality VR content from a comfortable theater seat. How are AR/VR/Mixed Reality enhancing the movie theater experience? How are stories being told differently with these new tools?

Hollywood & Games

This panel brings together a mix of companies and executives from the film and games industries to share ideas about relationship between games and the film industry and how to create new business opportunities at the intersection of these two exciting media industries.

 

Cloud Gaming

This panel will discuss the latest developments in cloud gaming.

The Next Wave of Augmented Reality

Augmented Reality opens new horizons for exciting strategies in gaming. How is AR shaping mobile gaming going forward? What are consumers excited about?

Machine Learning and AI: Applications for Gaming and Entertainment

Machine learning and artificial intelligence (AI) applications are being tapped to allow for new experiences in games and entertainment. How are consumers reacting to new AI-powered experiences? What does the future hold for this exciting area of innovation?

Games Creators & Influencers Roundtable

Join this panel of creators, influencers and industry representatives to discuss strategies, platforms, campaigns and more. What are the most effective strategies today for working with influencers and what are the metrics that determine success?

AI: How Computer Vision & Intelligent Voice Interaction is Innovating Storytelling

Artificial Intelligence (AI) is going beyond telling you the weather and turning on your lights – it’s now helping you navigate media and entertainment experiences. What is possible when media and entertainment companies begin to tap the power of voice-activated devices? How are consumers reacting to the new technologies, including Amazon Echo, Google Home and voice-based set-top boxes, consoles and smartphones? What does the future hold for this exciting area of innovation?

View From The Top: Monetizing the The Next Wave of Esports

Competitive gaming tournaments have been packing stadiums and drawing record viewers online for some time, and are increasingly becoming part of the network and cable television mix. What do the next few years look like for the growth of Esports programming in television broadcast? How are esports rights deals likely to evolve? What is the opportunity for shoulder and behind the scenes content? When will we see the first mainstream cross-over talent? What is the expected esports monetization mix in the years to come?

Licensing & Games

Join us as our panel of interactive licensing veterans present a quick state of the market overview, share war stories and answer your questions regarding licensing in entertainment content for video game development and licensing out video game franchises for consumer products.

5:30 pm - 6:30 pm

Closing Reception

It’s in the Game: Challenges and Opportunities Ahead for VR/AR Gaming Studios

This panel of leading game and entertainment executives and investors will discuss the future of AR/VR/MR for the game and entertainment industries. What investments are being made by VCs? What are brands, movie studios and media companies doing in AR/VR/MR? What’s happening with mixed reality location based experiences? What does the future hold?

Virtual Hollywood: What Are the Major Studios Doing to Embrace XR?

Franchises that have surged beyond the theater to generate billions of dollars in revenue from video games to action figures. Now, with the help of AR and VR, studios have reversed this dynamic by bringing the consumer into the worlds of keystone franchises. From in-store activations to social-driven campaigns, the limits of immersive technologies are still being defined. What roles will AR and VR will play in brand engagement and storytelling moving forward?

Cinematic XR: New Avenues for Storytelling

Moviegoers can now view high quality VR content from a comfortable theater seat. How are AR/VR/Mixed Reality enhancing the movie theater experience? How are stories being told differently with these new tools?

The Next Wave of Augmented Reality

Augmented Reality opens new horizons for exciting strategies in gaming. How is AR shaping mobile gaming going forward? What are consumers excited about?

AI: How Computer Vision & Intelligent Voice Interaction is Innovating Storytelling

Artificial Intelligence (AI) is going beyond telling you the weather and turning on your lights – it’s now helping you navigate media and entertainment experiences. What is possible when media and entertainment companies begin to tap the power of voice-activated devices? How are consumers reacting to the new technologies, including Amazon Echo, Google Home and voice-based set-top boxes, consoles and smartphones? What does the future hold for this exciting area of innovation?