PANEL: The Opportunity of eSports for Brands, Agencies & Marketers
This panel will discuss best of brand activations of eSports teams, leagues, competitive gamers and streamers. What is the opportunity for brands, agencies and marketers?... Read More
PANEL: Creativity Rules: Making Successful Games for Mobile Platforms
This panel will discuss how to make a successful game for iOS, Android and emerging mobile platforms. How important is creativity? What are the the... Read More
PANEL: Virtual and Augmented Reality for Games & Entertainment
This panel of VR and AR leaders will discuss the latest developments for games and entertainment. The panel will focus on what is available in... Read More
PANEL: Monetizing Games through Free to Play
This panel will discuss free to play and freemium models for games. What works? What doesn’t? What’s the right mix in deploying free to play?... Read More
Keynote Conversation with Richard Marks, Sony Interactive Entertainment
Richard Marks, Research Fellow, Sony Interactive Entertainment Interviewer: Ashley Esqueda, Senior Editor, CNET TV / Host, Tomorrow Daily
View from the Top: The State of the Game Industry
Industry leaders discuss the current state of the game industry as the business continues its transition towards a digital future. What does it take to... Read More
DISTRIBUTION TRACK – Playing for Real: How eSports is Changing the Game
One in ten Americans regular watches competitive video gaming. Last year, eSports attracted more viewers than the MLB World Series and the NBA Finals. In... Read More
MONETIZATION TRACK – The Future of Game Monetization
This panel will discuss the mix of monetization methods today and in the future. Will the current focus on in-app purchases and free to play... Read More
DISTRIBUTION TRACK – Myst to MP3s: Music in Games, the Next Generation
Whether synth, pop, or original scores, music has been a key component in setting a game’s ambiance from the golden age of arcades to consoles... Read More