Featured Presentation with Scuti – How Brand Fueled Rewards Will Drive the Games Ecosystem
Player Retention and Conversion are the biggest challenges for every game maker, with many game makers unable to cover their user acquisition costs. Many conversion solutions work against the goal of retention and others break the play immersion or even eject players from their game experience.
Scuti has created a unique brand-fueled rewards marketplace which provides every game maker with completely accretive revenues, tapping into the $5 trillion gCommerce market to solve the problem for game makers. And in doing so, allowing brands direct access and an important role in providing players with loyalty rewards to keep them coming back daily and deepening their engagement with their games.
This panel will demonstrate this harmonious ecosystem balanced for the benefit of players, game makers and brands…accessed from the lobby of every game…with an interoperable exchange that allows players to redeem their rewards for in-game credits and drive in-game purchases.