Josh Neuman is President of MELON, a powerhouse metaverse game development studio focused on Roblox. He is an entertainment and music industry pioneer with over 25 years of experience. Before joining MELON in late 2020, he co-founded 88rising, where he served as COO for six years, developing the company from the ground up to become a leading Asian music and media lifestyle brand with a huge digital footprint, artist roster, festival properties, product/apparel and brand division. Previously, Josh managed artists such as Tiësto and Fall Out Boy, and built major artist management firms. Josh also founded Recreation Worldwide, a brand creative agency and the THUMP EDM content platform, which were acquired by VICE Media in 2016. Josh has been at the intersection of celebrity culture, media, brands and marketing throughout his career and has architected some of the most innovative partnerships in the space. He is married with two boys, ages 8 and 10, who are of mixed South Asian background. Josh is dedicated to supporting cultural diversity and empowerment.