The Intersection of Esports + Gaming Culture + Lifestyle Content
Games and esports content and culture continued to grow in popularity in 2021, with live streaming of games content reaching a global audience of 747 million, an increase of 11.7% year-over-year (source: Newzoo). The panel will discuss the esports orgs, brands, content creators, competitive gamers, streamers and influencers and the rapidly growing market for esports and gaming culture and lifestyle content. What content strategies are working? Which platforms are driving the most engagement? What is the expected monetization mix from in-person, digital, and hybrid opportunities in the years to come?
Panelists:
Matt Edelman, Chief Commercial Officer, Super League Gaming
Jaci Hays, COO, FaZe Clan
Mike Lee, Agent, Esports, United Talent Agency
Paco Suro, GM Global Partner Payments, Tipalti
Moderator: Doug Scott, Co-Founder, Subnation