Biography
Allen Lu is the founder/CEO of Team VGJ, global eSports team, and also manages business development for Jeremy Lin, NBA point guard. He started his career as a software engineer but eventually transitioned into management running eCommerce for American Eagle Outfitters, GNC, and ModCloth. Now Allen manages Jeremy Lin’s long-term strategy across global markets of US, China, and Taiwan. In 2016 Team VGJ was founded as a global eSports team and now operates two Dota 2 teams, one in China and one in the US. Allen graduated from Carnegie Mellon University with a B.S. in Information Systems.
All session by Allen Lu
THE OPPORTUNITY FOR BRANDS, AGENCIES AND MARKETERS IN ESPORTS
3:30 pm - 4:00 pm
Great Room I